Chủ Nhật, 19 tháng 2, 2012

Mafia Wars 2, Facebook's fastest growing app, gets some housekeeping

Selling drugs and killing thugs must be in style this week. Mafia Wars 2 isn't just the fastest growing game on Facebook this week, but the fastest growing app, meaning its 3.8 million new players beat all general apps on the platform, All Facebook reports. The sequel to one of Zynga's most popular game can likely chalk its success up to its recent deluge of cross-game promotions.

Well, that and the fact that the game's team of developers won't stop updating the dang thing. A new update was pushed to the game yesterday, which is rather minor. However, a number of new items have been added: New weapons are in the Boneyard Shop, some fresh ground, water, and air vehicles hit the Global Marketplace along with a few more Halloween items.

Probably the biggest change to the game sounds like the least significant. The Arena leaderboard will now reset monthly, rather than weekly. This gives players a lot more time to excel in the Arena maps and an even better chance at coming out on top. But for the top spot holders, it'll become even more challenging to remain king of the hill.

Zynga recently introduced the Armory to the game, which will be required for the upcoming 5-on-5 battles. This news in growth brings Mafia Wars 2 to 13.7 million monthly players, which for being out for nearly a month is rather slow when it comes to Zynga's games. The original game reached more than 25 million players, so MW2 has a ways to go.

Have you been playing Mafia Wars 2 since its release? What do you think so far of the game, and what about Zynga's updates to the game?

MyTown 2 will (finally) get friendly, with new check-in and social features

In our preview of Booyah's brand new MyTown 2, we pointed out that the game lacked the social features of its competitors. Well, apparently Booyah was listening (or already had this stuff planned), as Pocket Gamer reports that changes are incoming. The developer will soon add social features to the game that allow players to interact with their friends to expand their cities.

"We're wrapping up the first update to the game that will add social features," MyTown 2 executive producer Seung Won Park told Pocket Gamer. "We'll be incorporating interacting directly with your friends, which will allow you to purchase and access business that you may not otherwise be able to reach."

This sounds like a much-welcome change considering the new iPhone game is played all by your lonesome at the moment. However, if we're to rely on our friends to access new places to throw into our digital cities, doesn't that undermine the location-based hook of the game even further? We'll see soon enough, but this sounds like an excuse not to see my friends in person.

Park also revealed to Pocket Gamer that tablet, meaning Android and iPad, versions of the game are under consideration. Well, bigger screens are always nice, and it's not like we need the MyTown 2 to be anymore mobile than it already is. (Zing!)

Have you tried MyTown 2 yet on iOS? What do you think Booyah should do to make its game more social, and more reliant on your exact location?

The mad science behind a Facebook game's success

Before making the decision to invest your valuable time and money on a Facebook game, you might want to take a moment to stop and think, "Just how long is this game going to be around?"

If you've played a lot of Facebook games, you can often go with your gut. For instance, if it's made by Zynga, it will most likely have a longer shelf life than a game from a smaller company for several reasons: Zynga spends a buttload of money advertising its games and it has the most powerful weapon of all -- a loyal group of players who are willing, dying really, to try the company's next big game.

Inside Social Games has published an in-depth piece on how to predict a Facebook game's success that essentially boils down to this: If the game is still attracting new players after three months, it has got a chance in hell of sticking around.

Case in point: Kixeye's underrated Backyard Monsters. The tower defense game is not the most well-known game on Facebook, but in the context of the ISG formula, it's one game that might be worth playing if you're looking for something new to add to your social gaming repertoire.

It's the end of the LEGO Universe as we know it, and we don't feel fine

Really, it's a total bummer. The LEGO Universe team announced on the game's message boards that the recently free-to-play MMO (massively multiplayer online game) will close its colorful, plastic doors on Jan. 31, 2012.

The game launched to fanfare just over a year ago, because, you know, it's LEGO. Unfortunately, even going free-to-play this summer couldn't keep the dream alive.

The LEGO Group chalks the game's death sentence up to something terribly simple: a lack of players to support its new found free-to-play model. Even a game that's free to play needs healthy percentage of players to pay up--just look at how Facebook games survive.

As a thank you to its dedicated fans, The LEGO Group will provide players that subscribe as of Dec. 31 the full game's final month for free. Here's the full statement from The LEGO Universe team:

    Hello Adventurer, today we are very sad to announce that LEGO Universe will be closing on Janurary 31, 2012. This was a very difficult decision to make, but unfortunately LEGO Universe has not been able to attract the number of members needed to keep the game open.

    We are thankful to have had the opportunity to share this adventure wiith an amazing community of players. We hope you will continue to enjoy LEGO Universe for the last few months. As a thank you, if you are a paying subscriber on December 31, 2011, we will provide you the full game for the final month for free.

    Again, we want to thank the fantastic community of players who made LEGO Universe such a vibrant, fun and creative experience.

    Sincerely,
    The LEGO Universe Team

It's always a shame to see an online game be forced to shut its doors, but especially so in this case. LEGO made for some fond and uniquely elaborate childhood memories. Come one, with what other single brand of toys could you make space rangers storm a medieval castle protected by dinosaurs? Don't you even dare say "Mega Bloks."

Move over Slap Chop: Ninjas slice 250,000 pieces of fruit every 60 seconds

Mobclix rolled out an infographic that shows what happens on mobile devices in every minute, and - surprise, surprise - a big chunk of that time involves playing games.

According to the chart, in 60 seconds: 208,333 minutes of Angry Birds are played; 180 million coins are collected in TinyZoo friends; 80 copies of Fruit Ninja are sold, and 250K pieces of fruit are sliced in the game. Damn, that's a lot of fruit.

fruit ninja, angry birds mobile infographic

Too bad we can't say the same for Fruit Ninja Frenzy on Facebook, which seems to be steadily losing players. The Facebook version is a decent game, but there's just something awesome about using your finger to chop fruit like a highly trained ninja.

> 250,000 Ninjas Chop Fruit Every 60 seconds on Mobile [Infographic] [Social Times]